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OVERVIEW

Bradley J. Walz
Partner

Minneapolis

225 South Sixth Street
Suite 2800
Minneapolis, MN 55402-4662

P 612-367-8756

F 612-333-6798

OVERVIEW

Bradley J. Walz
Partner

Minneapolis

225 South Sixth Street
Suite 2800
Minneapolis, MN 55402-4662

P 612-367-8756

F 612-333-6798

Bradley J. Walz is an attorney clients want on their side – he is determined and finds creative business solutions to the problems they are facing. Whether negotiating a business deal or settling an intellectual property dispute, Bradley’s motto is that the decision must make business sense.

OVERVIEW

Bradley J. Walz is an attorney clients want on their side – he is determined and finds creative business solutions to the problems they are facing. Whether negotiating a business deal or settling an intellectual property dispute, Bradley’s motto is that the decision must make business sense.

Bradley helps companies of virtually all sizes monetize, protect and enforce their intellectual property.

On the transactional side, Bradley works with clients to draft a variety of intellectual property-related agreements including trademark, copyright, and patent licenses and assignments; trademark, copyright, and patent purchase agreements; master services agreements, software development agreements; software reseller and distribution agreements; software subscription agreements; software hosting agreements; privacy policies; and website terms and conditions agreements. Bradley also counsels clients on data security and privacy compliance.

On the protection side, Bradley conducts trademark searches, and prepares and prosecutes trademark applications before the U.S. Patent and Trademark Office, and copyright applications before the U.S. Copyright Office. He advises his clients on foreign trademark protection and has managed global trademark portfolios for companies in the fast food, beer and hops, esports, jewelry, software, and aftermarket engine parts industries. He is also experienced in transferring global trademark portfolios as part of international acquisitions.

On the enforcement side, Bradley knows that it is critically important to understand a business and its potential exposure to liability before getting involved in a dispute or defending a dispute. He represents clients in federal district court involving trademark infringement, false advertising, unfair competition, deceptive trade practices, cybersquatting, and copyright infringement, and before the Trademark Trial and Appeal Board in trademark opposition, cancellation, and ex parte appeals.

Bradley is conscientious in the counsel and advice he provides to his clients. He does not take for granted that his role is to help his clients spend and invest wisely to best care for their business.

Prior to joining Barnes & Thornburg, Bradley practiced at two Minnesota-based law firms.

Outside of his practice, Bradley is an avid Minnesota sports fan especially of the Vikings – he never misses a game – and the Wild – as played varsity hockey for the University of St. Thomas. Bradley likes to keep active, which is good, because his young daughter definitely keeps him moving.

Professional and Community Involvement

Member, International Trademark Association (INTA)

Member, American Bar Association

Member, Minnesota Bar Association

Member, Hennepin County Bar Association

Mentor, University of St. Thomas School of Law

Adjunct Professor, University of St. Thomas School of Law Trademark Clinic

Former member, University of St. Thomas School of Law Alumni Board

Member, University of St. Thomas Class of 2001 Reunion Planning Committee

Board member, Little Free Library

Former editorial board member, The Trademark Reporter

Honors

Benchmark Litigation, Under 40 Hot List, 2017

Minnesota Lawyer, Up & Coming Attorneys, 2014

Minnesota Super Lawyers, Rising Star, 2011-2018

University of St. Thomas Alumni Association, Societas Arcus Award, 2012

EXPERIENCE
Presentations
  • Speaker. “TTAB Update – Top 10 Decisions from the Trademark Trial and Appeal Board for 2017-2018.” Minnesota CLE Webinar. 29 Oct. 2018
  • Speaker. “Emerging Topics and Trends in Trademark Law.” Federal Bar Association, Minnesota Chapter. 17 January 2018
  • Speaker. "Trademark Series: Craft Beer." Minnesota CLE. Webinar. 17 March 2017
  • Speaker. "Trademark & IP Litigation Series: Trademark Damages." Minnesota CLE. Webinar. 15 March 2017
  • Speaker. "Hashtags, trademarks and the Rio Olympics." Kare 11 Breaking the News. 28 July 2016
  • Speaker. "Trademark Infringement Remedies: Overcoming the Challenges of Inconsistent Court Treatment to Protect IP Rights," Webinar. Strafford Publications. 11 May 2016
  • Speaker. "Intellectual Property Series: The IP Book - Top UDRP Decisions." Minnesota CLE. 15 March 2016
  • Panelist. "Mastering U.S. Trademark Registration Practice." Minnesota CLE. 16 February 2016
  • Guest lecturer. "Copyrights." University of St. Thomas School of Law. 2015
  • Interview. Godrey, Courtney. "As immigration debates heat up, EB-5 continues with bipartisan support." Fox 9 News. 1 September 2015
  • Panelist. "Two Hot Topics for Trademark and Copyright Lawyers: Social Media Takedown Strategies and Letters of Protest." 2015 Midwest IP Institute. Minnesota CLE. 18 September 2015
  • Author and Presenter. “Stomping Out Counterfeits Without Stepping into District Court,” Minnesota CLE. 17 March 2015
  • Co-Presenter. “A Primer on Trademark Trial and Appeal Board Practice.” Midwest IP Institute: Minnesota CLE. 2014
  • IP Mentor. TiE Mentor Morning. 9 September 2014
  • Speaker. "Effective Use of Surveys in Trademark Litigation in 2014." The Knowledge Group. 21 August 2014
  • Guest lecturer. "Advanced Trademark Law." William Mitchell College of Law. 2014
  • Panelist. "Trademark Infringement Remedies: Obtaining Compensatory and Enhanced Damages, Fees, and Injunctive Relief," Webinar. Strafford Publications. 9 Jan. 2014
  • Guest lecturer. "Copyrights in Commercial Transactions." University of St. Thomas School of Law. 2013
  • Panelist. "Trademark Infringement Remedies: Overcoming the Challenges of Inconsistent Court Treatment to Protect IP Rights," Webinar. Strafford Publications. 16 Jan. 2013
  • Co-Speaker. “Curbing Cybersquatting.” Minnesota CLE Webinar. 10 Dec. 2012
  • Panelist. "Building a Constellation of Mentors." University of St. Thomas School of Law. 10 Oct. 2012
  • Panelist. "IP - What are my Options?" Savvy Entrepreneur Series. TiE Minnesota. 2012
  • Guest lecturer. "Intellectual Property Law." University of St. Thomas School of Law. 2011
  • Panelist. "Moving to the Cloud." Forward 2011, FEI Twin Cities Chapter. 20 Sept. 2011
  • Guest Lecturer. "The Legal Implications of Branding," Carlson School of Management - University of Minnesota, MBA Program. 2011
  • Panelist. "IP - What are my Options?" Savvy Entrepreneur Series, TiE Minnesota. 2011
  • Moderator. "Trademark Due Diligence in Mergers and Acquisitions." Advanced Trademark Law. Minnesota CLE Conference Center, Minneapolis. 2 Mar. 2011
  • Panelist. “Can't We Just Get Along? How to Resolve Trademark Disputes Through Co-Existence Agreements and Consents.” Midwest IP Institute. MN: Minnesota CLE, 2009
  • Moderator. "Managing Trademark Costs in a Down Economy - Opportunities and Obstacles for Brand Owners." INTA Roundtable, Minneapolis. 24 Apr. 2009
  • Speaker. "Creating Trademark Rights." Introduction to Trademark Law. Minnesota CLE Conference Center, Minneapolis. 5 Mar. 2009
  • Guest Lecturer. "The Practice of Intellectual Property Law." University of St. Thomas School of Law. 2008
Publications
  • Co-Author. "Top Ten TTAB Decisions for 2017-2018." Midwest IP Institute Manual & IP Book 2018. MN: Minnesota CLE. 2018
  • Co-Author. "The Top Ten TTAB Decisions of 2015-2016." The IP Book. Minnesota CLE. September 2016
  • Author. "Top Ten UDRP Decisions for 2014-2015." Midwest IP Institute Manual & IP Book 2015. MN: Minnesota CLE. 2015
  • Author and Presenter. “Stomping Out Counterfeits Without Stepping into District Court,” Minnesota CLE. 17 March 2015
  • Mentioned. Kennedy, Clare. "Blue Door to Competitor: Back off our Blucy." Minneapolis/St. Paul Business Journal. 21 October 2014
  • Author. "Top Ten UDRP Decisions for 2013-2014." Midwest IP Institute Manual & IP Book 2014. MN: Minnesota CLE. 2014
  • IP Mentor. TiE Mentor Morning. 9 September 2014
  • Author. "Top Ten UDRP Decisions for 2012-2013." Midwest IP Institute Manual & IP Book 2012. MN: Minnesota CLE. 2013
  • Co-author. "Top Ten UDRP Decisions for 2011-2012." Midwest IP Institute Manual & IP Book 2012. MN: Minnesota CLE. 2012
  • Qtd. Millard, Elizabeth. “Tech Toolkit: IT planning for the year ahead.” Finance & Commerce. 26 Dec. 2011
  • Qtd. Thornton, Patrick. “Big debate over changes in IP law.” Minnesota Lawyer. 9 Dec. 2011
  • Co-Author. "Top Ten UDRP Decisions for 2010-2011." Midwest IP Institute Manual & IP Book 2011. MN: Minnesota CLE, 2011
  • Author. “Open Source Software in the Cloud.” ABA Intellectual Property Litigation Newsletter. Winter 2011
  • Author. "What is a Trademark." Introduction to Trademark Law. Minnesota CLE Conference Center, Minneapolis. 2 Mar. 2011
  • Co-Author. "Top Ten UDRP Decisions for 2009-2010." Midwest IP Institute Manual & IP Book 2010. MN: Minnesota CLE, 2010
  • Qtd. Hammerand, Jim. “In suit, microscope distributor says it’s being squeezed out.” Minneapolis/St. Paul Business Journal. 30 July 2010
  • Qtd. Hammerand, Jim. “Finding a market’s sweet spot.” Minneapolis/St. Paul Business Journal. 9 July 2010, Ventures sec.: 9+
  • Source. "Intellectual Property." Upsize. Special Section. June/July 2010: 30+
  • Author. “Enforcing Your Trademark Rights: Forget It (Maybe).” Law360. 9 May 2010. <http://ip.law360.com>
  • Author. "Food for thought: some legal considerations when developing social media products." Blog post. TECHdotMN. 28 May 2010. Web. <http://tech.mn/>
  • Author. "When engaging customers online take precautions." Upsize. April/May 2010
  • Author. “Be Careful When Updating Your Firm’s Trademark.” Upsize. Dec 2009/Jan 2010.Republished: Upsize. June/July 2010
  • Panelist. “Can't We Just Get Along? How to Resolve Trademark Disputes Through Co-Existence Agreements and Consents.” Midwest IP Institute. MN: Minnesota CLE, 2009
  • Co-Author. “Top Ten UDRP Decisions for 2008-2009.” Midwest IP Institute Manual & IP Book 2009. MN: Minnesota CLE, 2009
  • Author. "The Looming Danger of Modernizing a Trademark." IpFrontline. Pantros IP, Inc., 11 Aug. 2009. Web. <http://www.ipfrontline.com>
  • Co-author. “Top Ten Trademark Cases for 2008.” Midwest IP Institute Manual & IP Book 2008. MN: Minnesota CLE, 2008
  • Author. “Changes to the Trademark Rules of Practice: One Year Later.” ABA Intellectual Property Litigation Newsletter. Winter 2008
  • Author. “Choosing Between a UDRP Proceeding and District Court to Resolve Domain Disputes.” ABA Intellectual Property Litigation Newsletter. Winter 2007
  • Co-author. “Top Ten Trademark Cases for 2007.” Midwest IP Institute Manual & IP Book 2007. MN: Minnesota CLE, 2007
  • Author. “Discovering the Lesser Known Alternative Dispute Resolution Processes to Resolve Intellectual Property Disputes.” ABA Intellectual Property Litigation Newsletter. Spring 2006
  • Co-author. “Top Ten Trademark Cases for 2006.” Midwest IP Institute Manual & IP Book 2006. MN: Minnesota CLE, 2006
  • Author. “Reforming the Premerger Review Process Under the Hart-Scott-Rodino Antitrust Improvements Act.” Florida State University College of Law, Fall 2005
INSIGHTS AND EVENTS
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